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Digital Strategist

Our digital strategists are data junkies, and set on driving value both for our clients and for BARK. They are savvy, personable, team-oriented and more often than not, love showing off all the conversion wins. You will be surrounded by a passionate team that is eager to learn from you and there is a great deal of autonomy and leadership opportunity within this role.

The Basics

  • Actively hiring: No
  • Position type: Full Time
  • Pay type: Salary Position

Responsibilities & Requirements

  • Google Certification highly recommended
  • Proficiency with RankMath, SEM Rush, and other SEO TOOLS
  • Evaluate and implement improvements on digital strategy.
  • Research the latest digital tools and interactive trends.
  • Optimize SEO.
  • Create integrated and cost-effective digital strategies.
  • Drive value for the organization and be on the front end of proactive strategy.
  • Analyze and report on digital campaigns.
  • Analyze customer and user data.
  • Engage with clients, business development team, and management.
  • Map out how digital assets will be optimized for business results.
  • Define and action digital events.
  • Knowledge of Facebook Ads Manager and the ability to run effective social media campaigns
  • Experience with WordPress and a junior-level proficiency for website updates including content/graphic edits, adding pages/buttons, minor troubleshooting, etc.


  • Excellent written and verbal communication skills
  • Firm grasp of emerging digital tools
  • Thorough understanding of digital touchpoints
  • Business knowledge
  • Deadline driven
  • Understanding of web analytics.
  • Possess broad knowledge of best digital practices.
  • Degree in advertising, marketing, communication science or equivalent is a plus


  • Proactive Self Starter
  • Productive remote worker/good time management
  • Team-driven and collaborative
  • Insightful and perceptive
  • Great communicator
  • Conflict resolution
  • Persistent

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