In this issue of Behind The Brand, we dive into the fun new brand we developed for a Boseman, Montana-based ice cream shop. Flavr is a hip little shop in offers smoothies, bubble teas, and more. They believe in supporting farmers and purveyors, and source all of our ingredients from sustainable sources. The brand is fun and modern. The colors are bold and fresh. Above all, we wanted to develop something special and unique for them and their customers.

The modern name evokes a sense of taste. The unique spelling gives it a memorable look and brandable feel. Everything from the website, to the custom social icons, has been taken into consideration to make this a standout brand that will get people talking and coming in to try their delicious offerings.